This was a very thorough application, offering a one-stop for media companies and content owners to manage their online videos across all publishing platforms.
Features included Libraries, Publishing tools, Analytics, News Feeds, Rights Management, Accounts Management, and even the possibility to create and publish video widgets.
The platform was highly customisable, giving the clients the possibility to pick and combine their desired sections / features.
Pre-determined parts of the platform's Visual Design could also be customised directly by the client, to fit their brand, if desired. Alternatively, they could use Rightster's default look.
Depending on the sections, the platform could be aimed at very different users (producers, sales people, legal teams, community managers, developers).
With a wide variety of features, we designed the platform with 10 personas in mind, each big feature having one (or a couple) more predominant personas. In any case, it was interesting to include such diversity in a single project.
The clients ranged from the News sector, to Sports, Fashion, Entertainment, and Music, with large media companies being our main use case.
We created each section with the bigger picture in mind, while defining the finest details and interactions, to make the experience as smooth, responsive, and intuitive as possible.
